Perks Group programs and their PerksConnect application connects millions of members with discounts and savings at locations across the entire country. By joining the affinity program, merchants stand to gain frequent marketing and exposure to its extensive member network.
Perks Group is a major force in affinity programs with decades of proven success and millions of members and merchants to back up their standing. Their sophisticated member platform and their incredible selection of deals make them an industry leader, and they consistently make improvements and updates to ensure they remain a top provider.
Both members and merchants find unique benefits through the Perks Group program.
Because the network reaches millions of members, Perks is able to provide exposure and plenty of marketing opportunities to all its merchants, which is a significant resource that can potentially boost awareness and leads.
Perks Group was founded over three decades ago and has continually provided unique affinity program resources and one-of-a-kind deals for their merchants and members across the nation. Instead of offering points systems or similar gimmicks, members simply log in to their accounts to earn discounts on various products and services regardless if they make purchases online, in physical stores, or while traveling between states (discounts are available in all 50 states). Since 2011, they’ve offered members a user-friendly mobile application that allows them to access savings wherever they are, a true first in the industry.
The merchants who sign up for Perks membership are announced and marketed to the millions of program members who access daily deals. This way, merchant deals are showcased and the company has its chance in the spotlight to improve visibility and following. In addition, new merchants are announced to corporate clients in their area to help boost their recognition and potential for sales.
Merchants retain total control of how members view their company when signing on. Within Perks Connect, they can create business profiles that provide mission statements and product listings in addition to any other information they wish to share. They can also use this space to offer their discounts and printable coupons that members can access through their user hubs (either online or through the smartphone app).
Once merchants are in the system, their companies are periodically featured in email blasts to promote business info and deals, which are sent to all members. This helps them promote their brand from the inside to increase their chances of making sales and gaining loyal customers.
These marketing resources are available free of charge to merchants once they enter the program and prove to be effective at saving time and increasing brand awareness. Because of this, merchants within the industry-leading Perks Group network gain a unique advantage over the competition and are introduced to a wide following of eager shoppers.
